One of tumblr's rising trends has been the 'F--k Yeah!' Evolution, a movement elaborated on by an article at Mashable.
After the popularity of the original 'F--k Yeah!' (FY) blog, Fuck Yeah Sharks, in 2007, several bloggers decided to hop on that idea train and take blogging to a whole new level; it took about two years for the FY trend to go viral. Now there is likely a FY blog dedicated to just about anything. According to Mashable, between 100 and 200 FY tumblrs are created every day and there are about 100,000 in existence so far (with more than 200 dedicated to Justin Bieber alone). Some change it up slightly, opting to place "effyeah" or "fyeah" at the front of the URL.
Not only has this trend changed the way users access tumblr, but it has extended beyond the tumblr realm. Newspapers and magazines have caught on to the trend, mentioning them and occasionally adapting the tumblr jargon. The earlier forms of media, such as newsprint and cable news, aren't always able to keep up with the fastpace communication of the world wide web, and so they cannot ignore what happens on twitter and on tumblr.
A prime example is the fact that political satirists, such as Jon Stewart, mention open-source networks weekly (such as here or here). Occasionally he is more subtle, such as when he used the "dramatic chipmunk" to demonstrate apprehension of SOPA. (And guess what? Because Jon Stewart so often mentions tumblr, he has his own FY blog. Yes, indeed.)
All of this blogging with a creation of trends and language complicates how we as humans communicate and comprehend. And then there is the issue of worlds intersecting -- should what happens on tumblr stay on tumblr, or is it/ should it be yet another place to spawn creativity that is/ should be completely accessible to all?
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